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OUR APPROACH
THE FOUNDER - INTERVIEW N°00
Alain Bernard
From Sup’Aéro to the first lines of the French telecom network, Alain Bernard retraces forty years of an extraordinary adventure: the birth of the telephone kiosk in 1984, the creation of SJT then Prosodie, the regulatory battles against the State, and the three strands of founding DNA that Odigo still carries today. An entrepreneurial saga that began on the tarmac of Lannion airport.
Seek out what doesn’t yet exist, be the only one in a niche, and turn a technical constraint into a business opportunity.
01
Innovation in use
Making the telephone interactive and useful for everyone, even before the concept of voice service existed.
02
Business model innovation
Invent surcharges, payouts to content creators, then cloud subscriptions.
03
Infrastructure innovation
Keeping up with massive volumes since Santa Claus and his ten million calls.
Headlines
Interview of the month
Headlines
All voices
- Fondateur
- March 2026
- Fondateur · SJT, TMS, Prosodie · 1984–2007
- Entretien exclusif
- March 2026
- Ancien Directeur de BU, Prosodie (2006–2012)
CHRONOLOGICAL TIMELINE
40 years of history
SJT Foundation
Alain Bernard founds Société du Journal Téléphoné in Paris. The idea: to make the voice intelligent.
SJT Foundation
Alain Bernard founds Société du Journal Téléphoné in Paris. The idea: to make the voice intelligent.
SJT Foundation
Alain Bernard founds Société du Journal Téléphoné in Paris. The idea: to make the voice intelligent.
SJT Foundation
Alain Bernard founds Société du Journal Téléphoné in Paris. The idea: to make the voice intelligent.
SJT Foundation
Alain Bernard founds Société du Journal Téléphoné in Paris. The idea: to make the voice intelligent.
SJT Foundation
Alain Bernard founds Société du Journal Téléphoné in Paris. The idea: to make the voice intelligent.
SJT Foundation
Alain Bernard founds Société du Journal Téléphoné in Paris. The idea: to make the voice intelligent.
SJT Foundation
Alain Bernard founds Société du Journal Téléphoné in Paris. The idea: to make the voice intelligent.
Moments of innovation
1986-1994
The IVR era
The first voice servers transformed the switchboard into an intelligent interface. Connection to banking databases changes everything.
1994-2000
Always too early
Internet by satellite, secure payment, audio streaming: Prosodie invented uses that the market would only discover ten years later.
2000-2008
The virtual set
Even before the concept, Prosodie built a virtual call center for 5,000 agents distributed nationwide. Innovation by constraint.
2006-2012
Birth of Odigo
From CST Bandeau artisanal to ACD industriel: an internal competition gives birth to a brand, a major contract (Pôle Emploi) gives it its dimension.
2012-2022
Cloud & AI
The CCaaS shift, followed by the integration of NLP and the first language models. The agent is augmented. Customer relations become predictive.
2026 →
Next milestones
New moments of innovation will be documented throughout the year. Follow the series to make sure you don’t miss a thing.
EDITORIAL AGENDA
Upcoming content
EDITORIAL AGENDA
PROFILE - Next voice in the series
New testimonials will be added to the Memories & Innovations series throughout 2026.
2026
Coming soon
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